Frontiers | How mass sports events satisfy the “needs for a better life”: evidence from Chinese marathon runners’ psychological perceptions and support

March 26, 2026 - 14:37

New research provides compelling evidence that the explosive growth of mass participation sports events, particularly marathons, is driven by far more than physical fitness. A recent study focusing on Chinese runners reveals that these events powerfully satisfy complex psychological needs, contributing directly to participants' perceptions of a better quality of life.

The investigation delves into the psychological motivations and outcomes for thousands of amateur marathon runners. It finds that participation successfully addresses fundamental human needs for competence, autonomy, and relatedness. Runners report a strong sense of personal achievement and self-improvement (competence), the joy of personal choice and goal pursuit (autonomy), and deep feelings of community and shared experience with fellow participants (relatedness).

This potent combination of fulfilled psychological needs translates into significant increases in overall life satisfaction and subjective well-being among participants. The social atmosphere and collective excitement of event day amplify these positive effects, creating a lasting emotional impact that extends beyond the finish line.

The study positions mass sporting events as crucial communal platforms for holistic health. They are not merely athletic competitions but are increasingly recognized as vital social institutions that foster happiness, connection, and personal growth. This understanding offers valuable insights for city planners and health policymakers looking to invest in community well-being, suggesting that supporting such events can yield broad societal benefits by catering to the population's evolving aspirations for a fulfilling and meaningful life.